CGI furniture visualisation
for retailers and manufacturers

OUR SERVICE

With our CGI visualisation solution, we generate images of your furniture entirely virtually on the computer, without taking photos of the products. This means we can create images before the product even exists, i.e. when there is still no prototype available.

The images shown were all created using CGI visualisation and serve as an alternative to photography. As such, the locations and interiors are not real and were generated exclusively on the computer.

ADVANTAGES AND BENEFITS

GREATER APPEAL THANKS TO DIFFERENT VERSIONS AND MEDIA FORMATS

As creating different product versions is especially economical, presenting a variety of products is accordingly more economical too. This is especially important when it comes to the end customers making purchasing decisions, as they no longer have to imagine a product in different colours and materials, and can actually view these instead.

The product appeal can also be boosted by means of additional media formats – product videos/animations and 3D objects for AR/VR applications make use of additional media channels.

COST ­REDUCTION IN MEDIA­PRODUCTION


You will lower your media production costs as you will spend less on prototypes and will eliminate logistics, studio/location hire and set construction costs.

The reduced costs make a positive impact in particular in the case of mass production as the generation of different versions results in low follow-up costs.

TIME SAVINGS



The reduced prototyping, set construction and logistics workloads mean your product’s time to market is significantly shorter.

Use CGI visualisation to exploit this time-based competitive edge, both for pre-visualisation for purchasers and for the production of advertising materials for the end customers.

MEDIA FORMATS – THE VISUALISATION OPTIONS

CUT-OUT IMAGES

Your product as a cut-out image from various angles.

STYLED CUT-OUT IMAGES

The ‘high-class’ cut-out image with additional styling on a white background.

STUDIO PLUS

The product is presented in a stylish studio setting.

MOOD/INTERIOR MOTIF

If the product is depicted in an interior, you can choose from among various rooms and decor styles.

PRODUCT FILM/ANIMATION

Video clips and animations can be produced with the same interior as in the images. The functions of a piece of furniture can also be presented.

AUGMENTED REALITY (AR) AND 3D WEB VIEWER

The CGI products can also be exported for use in real-time applications.
The products can then be rendered in 3D Web viewers, AR and VR.

You can also use our intelligent OSAR Player. This player (viewer) automatically recognises whether a user is using a desktop computer (PC or Mac) or a smartphone and offers the following options:

FOR DESKTOP USERS

The product is presented in a 3D Web viewer. The user can rotate the object on all axes and view it from any angle.

FOR SMARTPHONE USERS

The user can view the product in 3D just like a desktop user and can additionally activate augmented reality, then virtually place the product in their own setting.
The advantage of our OSAR Player – no app installation necessary!

 

Want to know more about interactive options?

If so, click here to visit our dedicated augmented reality and 3D Web page!Dann klicken sie hier und besuchen Sie unsere Augmented Reality und 3D-Web Themen-Website!

SIMPLY SEE FOR YOURSELF!

Please note: To be able to experience the product in AR,
you will need to visit the page using your smartphone or tablet.